GW2 News

Creating the Emotional Connection

The latest ArenaNet blog post is here! In it, Jeff Grubb and Ree Soesbee discuss what key principals help to make players ‘bond’ with a game and involve them on an emotional level. If you’ve got time, check it out!

Identification with your avatar is a key to emotional investment. To create that bond, a player has to evolve from “this is my character

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